Setting Up a Community On Ning

My running group has been bugging me to set up a website for the last year because I am the ’social media guy’ and the most technology-savvy runner in the group.
I have experimented off-and-on with various options and hosting solutions, and I finally settled on using Ning last night.   In less than 30 minutes, I [...]

Mark Your Calendars for Project 100 – 4/6/09

I wanted to provide an update on Project 100 where 100 social marketing experts were asked to write a 400 word article on the topic.  I wrote an article for this book last October and the date for the book’s availability is starting to get close.   The coordinator for the project, Jeff Caswell, emailed me yesterday saying that the [...]

Social Marketing Haiku

My friend Aaron Strout issued a challenge on his blog and on Twitter today to come up with the best definition of social marketing in 100 words or less.
Best answer (as voted on by my two colleagues) gets a $20 iTunes or Starbucks card (your choice). Please submit your 100 word (or less) submission in [...]

WWGD – What Would Google Do?

I picked up a latest copy of Business Week magazine when I was traveling last week because I was snared by the cover story – “Could Google Fix Detroit?”.
The article was an excerpt from Jeff Jarvis’ new book called “What Would Google Do?”. The article talked about how Google may be able to apply [...]