ROI of Social Media in Customer Service

Forrester’s Natalie Petouhoff spoke at the Social Media Club of Los Angeles on Wednesday night, and she discussed the importance of using social media in customer service communities.  Using social media is more than implementing the tools, it’s “building a community that  interacts with each other on an ongoing basis.“   Natalie noted that a ‘perfect [...]

Memorial Day Flag Planting

Memorial Day is a day to remember men and women who have served in our Armed Forces.  It was initially started in 1868 to honor Union soldiers from the Civil War and was known as Decoration Day.  After World War I, the holiday was expanded to include American casualities of any war.
Our Cub Scout Pack [...]

In the Beginning – My First Tweets

I ‘discovered’ a new website via Twitter yesterday (naturally) and found it to be quite interesting. The site is called My Tweet Sixteen and it uses the Twitter ‘wayback machine’ to display the first 16 tweets for any user.
My first Tweet was on October 31, 2007 and a lot has changed in the last [...]

Work-Beach Conundrum

This sign is on a fence near my house in Manhattan Beach, and it’s a great thought to share on a beautiful and lazy Spring Friday.

Is it really a choice?  See you at the beach!

Getting on the Social Media Bus

If company x does not tell its own story, someone else will.
While it may be hard to believe, company x in the above quote is actually the US Air Force.
In their recently released “New Media and the Air Force” guide, this quote was published at the end of the introduction.  Further, the Guide states that [...]

A Really Goode Job with Murphy-Goode Winery

I ran across an interesting job posting today from Murphy-Goode Winery in Healdsburg, California.  They are looking for a wine-obsessed social media and Web 2.0 expert to tell the world about MG wines and the Sonoma County Wine Country.  In exchange, they will provide the final candidate with a 6-month job paying $10,000 per month [...]