Posted by Tom Humbarger on August 31, 2010
Goodbye Catalyze - It Was Great To Know You
The announcement from iRise yesterday today that the Catalyze Community was merging into the ModernAnalyst.com Community probably didn’t even register a blip on your radar. But the announcement has more than a touch of melancholy for me as I was the founding community manager from the conception of the community in late 2006 through its growth to over 4,000 members in July 2008 and I want to give the the community a proper send-off.
Giving birth to and nurturing a community is not unlike the experience of raising children as I lived and breathed the Catalyze Community for almost 18 months. I cut my teeth in community management, tried to set the standard in what professional B2B communities could be, and got started on my journey into social media through my efforts with the community. I learned a great deal and had a chance to develop many friends in the community space including the team from Mzinga who provided the white label social media software that powered the site (a special thanks go out to Jim Storer, Derek Showerman, Aaron Strout, Isaac Hazard, Mark Wallace and Barry Libert). I am sure I drove the Mzinga team a little bit crazy as I pushed the envelope to ‘mold’ their software into my idea of what a community experience should be. I also enjoyed hosting the monthly webinars we held with a wide variety of knowledgeable experts. Most of all, I discovered my “blogging” voice, and was able to experiment with the new and emerging (at the time) social media tools like Twitter, Facebook, Slideshare, and LinkedIn.
Of course, a lot of credit also goes out to iRise who was the founding sponsor of the Catalyze Community. iRise’s funding of the Catalyze Community and mission to keep it ‘commercial-free’ is what drew many of the members into the community.
The demise of the Catalyze didn’t come as a surprise to me as the community has floundered without a community manager for the past two years – and the site had become a virtual ghost town with very few visitors and sadly, very little fresh content. Anyone who understands community building realizes that a site that is not actively managed with fresh content cannot be sustained and is destined for failure which ended up as one of my blog posts in January 2009. In fact, I shared many of my experiences with the Catalyze Community in a number of blog posts.
The original goal of Catalyze was to unite and “catalyze” the disparate factions of business analysts, usability professionals, user experience (UX) and information architects, designers, software developers and others who define, design and create software applications. The ModernAnalyst Community is a very robust community and boasts over 38,000 members – and most of the Catalyze members will be nore than well-served by the merger. I hope that the analytical “left-brain” analysts continue to reach out to the creative “right-brain” designers and usability professionals, and that they can continue to find a common ground in defining and designing better software. I send best wishes to Adrian Marchis and the rest of his ModernAnalyst.com team on continuing the Catalyze tradition.
Catalyze Community Home Page from March 2008
Posted in Uncategorized | Tagged: Adrian Marchis, b2b community, Barry Libert, business analysts, catalyze community, community management, community strategy, Derek Showerman, iRise, isaac hazard, jim storer, Mark wallace, Modern Analyst, Mzinga, professional community, Usability, ux | 3 Comments »
Posted by Tom Humbarger on August 27, 2009
The Community Roundtable and introNetworks hosted a live chat that covered this topic today.
The speakers included the following:
There was tremendous activity on Twitter during the call and you can find this thread by searching on the #introchat tag. Some of the more interesting tweets included:
- @keithburtis title means little, substance is everything…. need to link Social Indicators back to Boardroom speak
- @eyecube Care for a community, don’t *manage* it
- @maddiegrant The best community managers are people who care about people
- @MsMizz As community manager, ur looking for ur “cheese heads” the ones that are so engaged & passionate that they’ll put a cheese hat on
- @mrshasten Importance of a community manager: it’s like weeding the garden. You can’t just set up a community and neglect it
- @JohnMLee Great point from the Community Manager Webinar: Communities don’t want to be managed, they need to be nurtured
- @P_Lussier Community mgrs need to be “accessible & approachable; intensely human,” says @ambercadabra
- @SocialGeekMe being a community manager is not a “this is not my job” type of job.
- @spoonmovement #introchat – @ambercadabra says that being a community manager is “not for the faint of heart” and that it’s a hybrid of many disciplines
- @AdrianMabry Comm Mgr role follows 2 analogies – the ‘iceberg’ and the ‘duck’ analogies. Lot’s of activity that just isn’t glamorous
Several great links were discussed during the chat as well:
Jim solicited book recommendations at the end of the call from each of the participants and here is the short list:
The recording of the chat is available at the introNetworks website and the slides are on Slideshare too.
Posted in Uncategorized | Tagged: amber naslund, community management, community manager, community roundtable, groundswell, intronetworks, jim storer, linked, mark sylvester, new community rules, Rachel Happe, six pixels of separation | 7 Comments »
Posted by Tom Humbarger on May 21, 2009
I ‘discovered’ a new website via Twitter yesterday (naturally) and found it to be quite interesting. The site is called My Tweet Sixteen and it uses the Twitter ‘wayback machine’ to display the first 16 tweets for any user.
My first Tweet was on October 31, 2007 and a lot has changed in the last 18 months. Jim Storer from Shared Insights (now Mzinga) introduced me to Twitter and several of my initial tweets were with or about him. When I first started with Twitter, I didn’t get it and it was a totally different experience than it is today. With the explosion of people on Twitter and with a stable of interesting people to follow, Twitter is now my go to destination to learn and explore new ideas.
Here’s how I use Twitter differently now:
- Daily use – it took me a month to get my first 10 tweets and now I am probably tweeting 5 to 10 times per day. My browser always has at least one tab opened up to Twitter all day too. I now follow more than 1,100 people and use it to keep in touch with friends. Since my tweets dump into Facebook automatically, my Facebook friends are also able to keep up with what’s going on with me.
- Twitter Search – I use Twitter search to explore what people are saying about certain companies or topics – and I will generally start on Twitter first before going to Goole. It’s also a great way to learn more about someone by scanning their Twitter stream to discover their interests and ability to condense their thoughts into 140 characters.
- Shared Links – Most of my tweets now include links to interesting articles or blog posts that I have encountered during the day. Using tools like HootSuite makes it easy to share and tweet the links. And HootSuite also lets me track the clicks on my tweeted links 122 times in the last week, so my sharing is making a difference.
So take a walk back in history and check out your first tweets. Unfortunately, MyTweet16 can only go back 3,200 tweets – so for super active Twitterers like my friend Jim, you will not able to see all the way back to the beginning of your Twitter history.
And for those of you who are interested, here are my first 10 tweets:
1st 10 Tweets from MyTweet 16
Posted in Uncategorized | Tagged: archiving your tweets, HootSuite, how to see your tweets from the beginning, in the beginning, jim storer, mytweet16, Mzinga, Shared Insights, Tom Humbarger, tweet, tweet16, twitter, wayback machine | 2 Comments »