I just ran across a great 4 minute video on YouTube produced by Socialnomics that should convince just about anyone that social media is not going away.
Besides a great soundtrack (Right Here Right Now by Fatboy Slim), the video runs through seemingly random but very convincing factoids about the social media revolution.
The final conclusion is that “social media isn’t a fad, it’s a fundamental shift in the way we communicate”. In my mind, the shift is even broader as it is a fundamental shift in the way we market in the way we live
Link to video on Social Media Revolution on YouTube.